1. When thinking of the Theory of Homogenized Culture, I researched commercials online and the best example I came up with was a commercial from the 1970s by Coca-Cola. This commercial describes the theory very well, by showing everyone united, equal and happy as one whole group and of coarse they are all drinking Coca-Cola. The main problem with this theory is when everyone is the same then there is no diversity or cultural uniqueness. This commercial implies world peace but it contradicts accepting uniqueness not only with the fact that everyone is only drinking Coca-Cola but everyone can speak clear english. The song that is playing with this commercial is sung by a group of people that only speak english and the voice that stands out is a very clear speaking and lovely sounding female who can sing fairly well. This shows the ignorance of Mass Media as well.
2. When thinking about the Mass Culture Statement I found it to be very true because how can we enjoy the existence of diversity in cultures when everyone is the same? Without discrimination there would be no uniqueness in sub cultures or in cultures. On page 40 in our Popular Culture book I found a section that talks about Folk Art the grew from below. It says, " It and was a spontaneous, autochthonous expression of the people, shaped by themselves, pretty much without the benefits of High Culture." It also explains how Mass Culture is created from above, from businessmen who obviously create their art mainly to make money and only concerned with personal gain. The Mass Culture will always be a selfish monster but we have to accept that this mass culture and mass media help create jobs and is a large part of our country bringing in money from all over the world.
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